After the successful 40th edition, MIDO 2011  will again open its doors on March 4th-5th and 6th together, as always, with the other fashion exhibitions in Milan: MIPEL, MIFUR and MICAM, and it will present the world premiere of the latest trends in eyewear fashion.

Oversized or small and intriguing, eyewear is the must – have fashion accessory. Charmant designers will be introducing their new models, inspired by colors, patterns and fabrics of the apparel collections.

 The Eyemanager Forum, taking place during the three days of Mido is a must for those, who want to be updated on the most innovative sales techniques for the optical world you should attend.